Online Music Research With Engagement 360™
Engagement 360™ is the cost-effective solution that enables you to do MORE research for LESS money. It is built on the same technology used by Netflix and Amazon, so you know it is rock-solid.
Finally, you can gather your listeners’ opinions WHERE and WHEN it is most convenient for them.
This online platform enables you to launch your own surveys to test new and current songs at a fraction of what traditional callout costs.
You will have your first survey ready in minutes. You drag the songs into your virtual music closet from your computer, and then follow the step-by-step wizard to launch the survey. It could not be easier. We give you the training you need to get started, and we’re available to support you moving forward.
Reach Your Listeners Where They Are
Finally, you can engage radio listeners whenever and wherever they are most open to giving their opinions. Our online music survey tool provides a great survey experience for listeners who can take a survey on their mobile phone or PC.
We have a decade and thousands of surveys worth of experience in online music research to ensure your online research is a solution you can trust.
Feel Secure About Who is Taking Your Survey
You no longer need to worry about who is taking your online music survey. We employ a multi-level security and verification system to ensure respondents are who they say they are.
Industry-Leading Quality Control, Featuring Outlier Analysis
Quality is everything, and we are proud to have the toughest screening procedures in the industry. We screen every respondent multiple times and if there is any discrepancy in their responses, we exclude them.
We also conduct Outlier Analysis on the data after the test is complete. We analyze how every person scores every song, and if there are irregularities, we exclude that respondent.
The result is a set of data that you can bank on.
How to Deploy Engagement 360™
Library Music Test
Our library music tests online provide a cost-efficient option without sacrificing quality. We use a “mixed methodology” of online panel and local telephone recruit.
Weekly Current Music Tests
Our team manages an outside recruit on your behalf and delivers the results to you just like traditional ‘callout’ research.
You can conduct your own surveys using your database of listeners. You will be surprised how easy it is to launch your own music surveys and view the results. You’ll be launching your own radio survey in minutes!